Episode 61: Caitlin Durning

Caitlin started her entrepreneurial journey at a young age and dove right into the deep end. She was successful (to the tune of increasing her company’s social media following from 18,000 to 500,000 in just three years), but her days were filled with the constant noise of social media and that didn’t leave much left for herself or her loved ones. But Caitlin didn’t run from her shadows… she embraced them. In the process, she learned one of the most valuable skills any entrepreneur can have — how to navigate yourself. Listen now. 

Can’t-Miss Moments From This Episode:

  • How do you wrap up and wind down from your workday? Here’s what your evening routine is telling you about your business

  • “That’s a fun Reel! So is that one. And that one. And that one. And that one…” If falling down the rabbit hole is how you get “inspiration” for your business’s social media, Caitlin has a better strategy for you to try out.

  • I used to deliver feedback like a slap in the face. I share the “aha” moment that changed my approach to being honest and kind at the same time.

  • Looking for a coach? Caitlin shares the hard lesson she learned in figuring out a coach was all wrong for her. That experience got me fired up and a little bit ranty (warning — F bombs coming your way)

  • What on earth do a neighbor’s late-night bathroom conversations and a night owl boyfriend have to do with business? Here’s what Caitlin and I learned about peace and the illusion of control, and how it’s made us much better (and well-rested!) entrepreneurs 

This one is jam-packed full of advice. Don’t miss out – listen now!

Caitlin’s Bio:

I’m Caitlin and I’m obsessed with all things Instagram. *raises hand*

Something about connecting with people (aka—potential clients) all around the world really gets me going and ever since realizing that massive potential, I knew I had to help others see the same.

I spend my days hopping between client meetings, creating content, dreaming up strategies, and training our students on Instagram lead generation. Otherwise, you can catch me hanging out with my guy hanging with Bailey (our puppy) or reading up on the latest news from the stars because, even though I know what’s coming next for me is going to be beyond great, I like a good teaser of what to expect from my favorite horoscopes (I’m a Taurus!).

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